May 25 2009

Hyper-Targeting Your Audience Through Facebook

Here are a few reasons homebuilders should consider using Facebook to advertise their new home communities.  Facebook has a spectacular audience:

More than 200 million active users
More than 100 million users log on to Facebook at least once each day
More than two-thirds of Facebook users are outside of college
The fastest growing demographic is those 35 years old and older

Check out other Facebook statistics.

You can hyper-target your audience by displaying ads only to the people that fit the demographic or have the interests you choose.  This video will  get you up to speed.





Jim Adams - CEO
New Homes


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