June 16 2010

Video Themes That Will Captivate Your New Home Buying Audience

Every video at NewHomesDirectory.com is made with the sole purpose of helping our new home builders get found on the internet and also it is yet another great tool that our new home builders can use to display their beautiful new homes to potential homebuyers.

The next generation of homebuyers are very internet savvy and want something more than a billboard or newspaper ad.  Let’s face it we are in the age of iPhones/Smart Phones that have applications that allow a user to do virtually anything right from their phone which includes looking at videos, social media and websites.  There are five videos that each have a theme:

  • Scrapbook: When you look at a scrapbook you get a sense of someone’s creative/fun side to show off their pictures. That is the essence that we were trying to capture to display the scrapbook theme video.
  • Photo Album: Imagine yourself sitting with your grandma admiring pictures of yourself and family members in her photo album with the smell of fresh chocolate chip cookies in the air. We want to give your new homebuyers this sense of “home” when they look at the photo album themed video.
  • Film Strip: You’re a posh homebuilder in Los Angeles and you just built modern/hip condos meant for 20 something’s. To give your potential new homebuyers a mature vibe we suggest the film strip style theme.
  • Bulletin Board: To give your new homebuyers a sense of care-free living we chose the bulletin board theme. You can use this theme for virtually any kind of homebuilder.
  • Comic Book: Zap! Bang! After watching the comic book theme you have a sense that the homebuilder is funky and willing to take a few risks to reach potential new homebuyers.

If you would like to find out how you can get one of these amazing videos for your new home community contact us at NewHomesDirectory.com or by calling 866-540-6607.

Comments

Posted by: Mike Sipes | June 16 2010 10:19 AM

I'm really liking these new videos.  Very professional!

Great job, video team!

Posted by: rebecca | June 25 2010 3:18 PM

Hey Mike, thanks for the comment and compliments! Keep checking back for all the latest and greatest videos we make or by visiting NewHomesDirectory.tv.

Posted by: Don Grandy | July 01 2010 8:06 AM

Very useful tool for new home builders.....  the home building industry is very competitive and builders must differentiate themselves from their competition.

Posted by: Lisa Caponigri | July 07 2010 9:57 AM

These videos are a great idea. I'm always looking at videos on my phone while I wait in line. These videos are a great way to reach your audience in their world at their convenience. That's the secret to building client relations. You have to meet them where they are at and speak to them in their language. Good job.

Posted by: Girl | August 07 2010 8:12 PM

These videos definitely build interest in a home. When I'm searching, I want to know everything about the way the home looks. I don't want to read a list of stats. I want to see the tour and get a tangible idea of what it would be like to live in that space. I think these creative ideas will give clients those tours that they crave, all in a fun way.

Posted by: Flower Mound Home | August 24 2010 2:11 PM

I love the comic book theme.  Really cool.

Posted by: Flower Mound Home | August 24 2010 2:16 PM

Can you do these videos for individual real estate agents?  I think this would be great to our seller clients and I could really market these on facebook and twitter etc.  Thank you

Posted by: rebecca | August 31 2010 10:46 AM

Thank you everyone for your wonderful comments about this blog.  Here at NewHomesDirectory.com we are always trying to help all of our builders, "Get on and get found".

Keep checking back for new blogs and videos!

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