Social media has all the attention today.  The number of users is phenomenal and the growth rate is what we all hope for in our businesses. Check out the Facebook growth rate.  If Facebook were a country, it would now have the 4th largest population in the world. @techcrunch report... [More]

“I don’t know”.  “There’s nothing I can do”.  Does anything make you more frustrated as a consumer, than when you have a problem with a company and they respond with “I don’t know” or “There’s nothing I can do”? I... [More]

As of May 2009, Facebook is the most popular US social networking site.  According to comScore, Facebook’s May 2009 unique visitors totaled 70,278,000.  This is up 97% from last year at this time. Surprisingly MySpace visitors shrank 5% over the same timeframe, slipping to 70,255,0... [More]

When it comes to checking in for a boarding pass, I'm obsessive.  I purchased Apple's iPhone so I could get my boarding pass when I'm mobile.  I set my alarm and jump to it at the 24 hour prior mark.  So on May 29th, at 12:30p, sitting in Cakebread Winery in Napa, my ala... [More]

Last night at 9:00p and one second, PST, the Facebook land rush was on.  My pre-Facebook party consisted of Lisa Redmond from RedRocketLA, Mike Lyon, Ed Doss (NHD), and Ruth Kincaid (NHD).  We were all eagerly anticipating the NASA type of countdown and launch to get our Facebook domain.... [More]

NHD Buzz just got better. We just added an RSS feed link to each NHD Buzz user account.  This means that all Buzz stories posted by a unique user can now be fed into any RSS feed reader (i.e. iGoogle). RSS feeds are becoming an increasingly important way to filter out noise on the Internet an... [More]

eMarketer.com today reported mobile activities for mobile phone users.  We all know that pretty much everyone has a mobile phone so the following report is important to homebuilders because it reveals opportunities to connect with new home buyers.   Why does email marketing work? ... [More]

The growth of Twitter is staggering.  The adoption of group texting has become the most convenient and efficient way to connect and stay connected to the people and information you want.   Check out the following growth pattern of Twitter - it's snowballing with no signs of slowin... [More]

In case anyone wasn't sure, Twitter is officially mainstream media. Watch a story of both the benefits of using Twitter and the consequences of ignoring the use of Twitter.  Hollis Thomases, CEO of WebAdvantage.net, talks about how Twitter can be used for building brand reputations and cu... [More]

Here are a few reasons homebuilders should consider using Facebook to advertise their new home communities.  Facebook has a spectacular audience: More than 200 million active users More than 100 million users log on to Facebook at least once each day More than two-thirds of Facebook user... [More]

Just thought I would share this video I found on YouTube.  You know YouTube is the second most Internet site only behind Google?     Beverly Thorne of Century 21 Real Estate said C21 decided to leave national broadcast television advertis... [More]

You used to have to have special skills to publish content to the Internet.  Today you can set up a free blogging account with Blogger.com and be publishing within minutes. You’ve seen the YouTube phenomenon.  Did you know there are now more searches on YouTube than Yahoo!?&nbs... [More]

It’s been said you only have one first impression; and that impression has a huge influence on future perceptions.  The evolution of a consumer’s first impression of a homebuilder has been a moving target over the last ten years. A consumer’s first impression of a homebui... [More]

While the Internet has brought about the most convenient way of communicating, it has also brought more noise and distractions than we could ever have imagined.  In spite of being more efficient and getting things done faster, it seems we are busier than ever.  I’m busy.  The ... [More]

Just read in USA Today that Google is taking another step in taking over the world - offering another FREE service to make our lives better.  Vincent Paquet, a senior Google product manager said within the next few weeks, Google voice will be available. How it's supposed to work: Sign ... [More]

Here I am, on a Southwest flight that left from Baltimore at 10:15a EST on Friday, March 13, going to San Diego.  It's 10:37a and I'm blogging from 35,000 feet.  The Southwest flight I'm on is one of two aircraft testing inflight Wi-Fi.  And guess what?  It works.&n... [More]

Mike Sipes, NHD's dark lord of technology sent out an email to the entire company today and I was struck so by his sincerity I am compelled to post it here.  I hope Jim doesn't freak.  Ed Doss, Internet Marketing Specialist Here's the unaltered email.  H... [More]

New Homes Directory.com is redefining itself in 2009.  Playing in the shadows of the new home online media space for its first eight years, it's now time to let the world of home building know that we can help them make money through the online consumer experience.  Over the last yea... [More]

The month of January 2008 recorded well over 700 new home community press and news releases.  NHD Buzz stories have now been viewed over 3 million times since its inception only 238 days ago. Buzz stats for January 2008 include 6,089 visits with stories being found for 3,708 different sear... [More]

Do you receive Jeff Shore's newsletter?  Did you read today's?  Check this>> Warning: I’m about to offend people (especially managers) by challenging some of the decisions that are being made in response to market conditions. I’m prepared to deal with that ... [More]